YouTube, Netflix, And Apple Make Moves In The Gaming Industry 2023
The gaming industry is becoming increasingly competitive, with established players and newcomers vying for a share of the growing market. In 2023, several traditional competitors are struggling to gain traction with players while new entrants are emerging.
As the battle over screen time heats up, YouTube has been making big strides in the gaming space lately. While it's not a groundbreaking gaming experience, it underlines the tech company's strategic intent to advance the gaming sector.
YouTube, a platform usually associated with video content, has upped the ante by entering the world of gaming. Despite lacking robust gaming features, YouTube's foray into gaming signals a shift in the industry landscape. Meanwhile, Netflix, known for its dual-screen focus, has introduced gaming.
Customers gain access to select gaming titles by downloading a dedicated app to their phone or tablet, with Netflix acting as the gateway. While the Netflix app itself doesn't offer games, this subscription offers access to games related to popular Netflix series like Narcos and Stranger Things, as well as indie titles like Hello Kitty and Football Manager.
Recognizing the Mac's historic weakness in gaming despite its impressive capabilities, Apple introduced Game Mode to macOS. This feature is intended to improve the Mac gaming experience and is aimed at both casual gamers and seasoned professionals.
Apple's M-series processors also received gaming-focused updates, underscoring the company's ambitions to attract hardcore gamers to the Mac platform. Game Mode is seamlessly integrated and automatically activated when playing any game, allowing users to enjoy almost any AAA title on Mac. a capability that previous generations of macOS lacked.
YouTube, known as the preferred platform for diverse content, enters the world of gaming with YouTube Playables, an offering available exclusively to premium subscribers. Premium subscribers have access to the Playable tab, which includes a selection of games such as Angry Birds Showdown, Daily Crossword and Freecell Solitaire, to name a few. YouTube's move reflects awareness of its large gamer audience and efforts to engage them with a variety of gaming experiences.